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Beyond Bullet Points: Using Microsoft Office PowerPoint 2007 to Create Presentations That Inform, Motivate, and Inspire | 
 enlarge | Author: Cliff Atkinson
Publisher: Microsoft Press
Category: Book
List Price: $29.99
Buy New: $15.80
You Save: $14.19 (47%)
New (37) Used (10) from $15.80
Rating:  21 reviews
Sales Rank: 2407
Media: Paperback
Pages: 368
Number Of Items: 1
Shipping Weight (lbs): 1.6
Dimensions (in): 8.9 x 7.3 x 1.3
ISBN: 0735623872
Dewey Decimal Number: 005.58
EAN: 9780735623873
Publication Date: October 10, 2007
Availability: Usually ships in 1-2 business days
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Product Description
Unlock the amazing story buried in your presentation and forget boring bullet points forever! Now updated for Microsoft Office PowerPoint 2007, this widely-acclaimed book includes seven new examples of compelling presentations from board room to classroom. Communications expert Cliff Atkinson guides you, step by step, through his revolutionary three-step method for increasing the impact of your presentations. You ll discover how to combine classic storytelling techniques with the power of visual media to create a rich, engaging experience. Transform the way you create and deliver your critical message and quickly bring your ideas to life! FOCUS Learn how to distill and shape your best ideas into a crisp and compelling narrative. CLARIFY Use a storyboard to illustrate your ideas, creating the right blend of message and media. ENGAGE Move from merely reading your slides to creating a rich, connected experience with your audience and increase your impact! CD includes: Cliff s custom templates build your story! Quick reference checklists for compelling presentations Complete eBook plus bonus content!
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| Customer Reviews: Read 16 more reviews...
 Best yet from Cliff Atkinson... I'm now a complete fan! April 3, 2008
Tom Carpenter (Marysville, OH)
31 out of 31 found this review helpful
I recommend "Beyond Bullet Points" in my class all the time. I continually have people coming up to me and asking where my slides came from or how I go about creating them. While I cannot say that I stick to the BBP process strictly, I do use its concepts heavily in my slides. This is why I tell these people ot start with BBP.
Well, I just picked up my copy of the 2007 version of BBP last week and wow! This is what it should have always been. It was good before, but the difference between the original BBP and the 2007 versions is as big as the difference between PowerPoint 2003 and PowerPoint 2007. Cliff has provided much more in the way of research-based findings that support the BBP methodology. He has also, I feel, done a much better job of explaining the whole process.
If you are totally new to BBP, you will understand the process and the reason it works much better with this new version that those of us who are old timers now. If you've used the first book or were even turned off by the first book, I highly recommend taking a look at this one. I don't believe you'll regret it.
Indispensible guide for creating PowerPoints January 3, 2008
Brad Shorr (Geneva, IL USA)
17 out of 19 found this review helpful
This book converted me from an anti-PowerPoint extremist to a true believer. Why? Because all my traditional - and well accepted - ideas about putting together PowerPoints were wrong. Atkinson's BBP system is far better. He starts by explaining some basics about how we learn. What he says makes sense and is backed up by research. Traditional PowerPoint presentations violate most or all of these basics by trying to convey too much, too quickly. Atkinson shows how to break up ideas into digestible and memorable pieces with the proper use of templates, text, and images. But before getting into those specifics, he details his system for creating your overall PowerPoint story. Again, his suggestions run counter to conventional practice. For instance, in BBP, everything starts with the Slide Sorter View. Like most people, I guess, I'd start with the Normal View and start pounding out slides. Wrong! With BBP, you craft your story logically and systematically using storytelling methods that are tried and true. The heart of BBP is in storyboarding, which Atkinson likens to the art of storyboarding a film. The result of using BBP is a presentation that is coherent and persuasive.
Atkinson provides the theory and all the "how-to" details for building a presentation using his templates, PowerPoint 2007, and various other Microsoft products. If you don't use the 2007 version of PowerPoint, many of the "how-to" procedures won't apply. The book is still worth reading if only for an understanding of BPP principles and techniques.
Beyond The Tyranny Of Text... December 14, 2007
Peter E. Cohan (Belmont, CA USA)
4 out of 4 found this review helpful
I first encountered Cliff Atkinson in a webinar in 2004 - that brief session truly transformed my PowerPoint presentations. He suggested replacing lists of bullet points with illustrative images - it was an epiphany for me!
Up until this point I had been working (hard!) to reduce the amount of text and the relative boredom of bullets, but with only limited success. His idea to replace the text on a slide with a graphic that supports and helps communicate your concept is extremely effective. Instead of reading or summarizing bulleted text, you can verbally communicate your message while the image helps capture the attention of your audience and truly illustrates the ideas.
Here are some distinct advantages of this concept:
- You stop reading slides (even better, your audience stops reading the slides for themselves!)
- Interesting graphics capture the audience's attention
- Images are more readily remembered than text - resulting in better audience retention of your message
Atkinson also points out that photos of real entities tend to be stronger than clip art or similar media. He also suggests that the text you plan to replace with an image can be moved into the "Notes" area in PowerPoint - providing the ability deliver your message in text format to your audience after the presentation is over. A very nice touch!
I can confirm that these ideas work very well - based on direct "before and after" feedback.
A second message in the book focuses on "storyboarding" your presentation. While this may be helpful to some, these ideas resonated less successfully with me. The real value of the book is helping presenters transform their PowerPoint presentations from the tyranny of text to illumination by images!
Great Update October 29, 2007
Chris Cox (Sausalito, CA United States)
10 out of 13 found this review helpful
Great update to the original and well worth buying again. The Beyond Bullet Points process is easier to follow and the explanations of the "science" behind the methodology are a great resource for anyone trying to eliminate Death by PowerPoint in the corporate world.
Great system for creating effective presentations November 18, 2007
Eugene V. Wade Jr.
3 out of 3 found this review helpful
This book does a great job of outlining a simple and elegant process for developing effective presentations. It also does a good job of explaining why the system is effective with ample references to supporting research. The book is also a useful guide and manual that you can refer to when creating presentations regardless of what software you use. I am an Apple Keynote user and I found the book to be very useful and relevant.
In sum, I highly recommend this book for anyone looking to improve the effectiveness of their presentations.
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